Why our Dutch Style Bicycles are more affordable than everyone else
Tuesday, August 25th, 2009We are sometimes asked why our Dutch Style bicycles are more affordable than the others on the market. It is an important question too and our response is always the same. We may be affordable, but our bikes are certainly not ‘cheap’. Our customer testimonials back this up as well as all the independent bike shops who have seen our bikes and commented on their good quality. So, here are a few of the reasons why our prices are so great:
- We are an internet based business that operates with low overheads and extremely low daily running costs. This allows us to keep our prices lower
- Our bicycles are designed and built in Europe, meaning low international freight charges. This also means that they define the iconic ‘Dutch Bike’ concept whilst conforming to the highest EU standards
- We have kept away from the high costs of unnecessary and expensive features and we have focused instead on the essential components that a good bicycle needs, using only well known, high quality brands
- The founder started the company because he could not afford to buy an affordable bicycle which was any good. He saw the need for Capital Cycles, and in order to maintain his ambition of selling affordable and yet high quality bikes, he had to operate on a low profit margin
SIGNS OF QUALITY: We only use the best components that we can find. This is visible from the alloy v-brakes, double walled aluminium wheel rims, high quality tyres and Shimano grip-shift gear change system with high end Shimano internal hub and rear derailleur systems.
All bicycles are guaranteed for 2 years. This is twice as long as almost every other bicycle brand in the UK. Also, if you are not completely happy with your bicycle, you can return it (see returns policy).
CUSTOMER FEEDBACK: If you have any questions at all, please do not hesitate to contact us. But before you do, please take a moment to read our customer feedback. These are independent comments sent by our customers, based on the bikes, our service and our dedication to customer care.
